Latest From Digital Moses Confidential
"FB": End of an Era or the Beginning of a New One?
Upon the recent news of an imminent filing by Facebook to (finally) go public, a performance marketer quipped on one of the more prominent forums, "Well, there goes another good site." It was an interesting observation and not in keeping with the mainstream press and...
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This 1 Trick for Going out of Business
Human nature is a very real thing. It's not some flippant explanation for activities that require greater conscious thought to explain. It actually and accurately describes a wide range of behaviors for which science might prefer to lump into other social psychological hypotheses but for...
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The Week in Review
Headlines from the industry.
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The State of Social Media
Compete recently released "The State of Social Media: First Edition", which discuses data illustrating how consumers use social media sites. Among the findings in the report is that half of Facebook's active user base signs in every day.
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YouTube, Hulu and VEVO Lead All Online Video Destinations in December
According to Nielsen, YouTube led all online video destinations in the U.S. in December when it came to the number of unique viewers it drew and the number of total streams. However, Netflix engaged its viewers for the longest average time.
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75% of Americans Have Used Their Mobile Phones in the Bathroom
According to 11mark, three-quarters of Americans with mobile phones have used their phones in the bathroom, with more men than women reporting that they don't go to the bathroom without their mobile phone.
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38% of Cellphone Owners Called a Friend for Purchase Advice While in a Store During the Holidays
The Pew Research Center's Internet & American Life Project found that more than half of U.S. adult cellphone owners used their cellphone during the holiday shopping season for one of three reasons: to call a friend, to look up reviews of a product online and to look up the price of a product online while...
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New e-Miles Members Now Have Gift Card Reward Options
New York City, NY (January 31, 2012) -- e-Miles®, a unique advertising channel that engages customers with relevant advertiser messages, today announced that new members can choose to redeem the e-Miles currency they earn for watching, reading and responding to targeted advertising for Amazon.com Gift...
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