Trafficvance
DM Confidential Affiliate Newsletter and Deals
Newsletter and DealsContact USAffiliate TipInternet Marketing ClassifiedsAffiliate Newsletter BackIssuesDMConfidential SubscribeDMConfidential Advertise
ClickBooth
Confidential Affiliate Newsletter for the online marketing industry.

Subscribe
Features
Digital Thoughts
Trends
Affiliate Marketing Tips
Partner Marketing
May's Take
DirectTrack Aggregate Index
Privacy Flash
Press Releases
Search Engines
DM Pimping Cartoon
DM University
The Roman Column
Web Trends
Marketing
Public Relations
Spotlight On...
iLegal
SEO
Broken News
PHOTOS
Affiliate Newsletter
Current Affiliate Newsletter
Affiliate Newsletters
Industry News
Affiliate Deals Blogs
Advertise
Internet Marketing Classifieds 
Subscribe
Contact US 
Topics
Affiliate Marketing
Behavioral Marketing
Blogs
Bmay
Co-Reg
Conferences
Desktop Apps
DM University
Domain Names
Email
Gaming
General Internet
Incentive Marketing
Lead Generation
Legal Compliance
Marketing
Marketing Tips
Merger and Aquisitions
Mobile
Networks
Outsourcing
Press Releases
Privacy
Public Relations
Search
SEO
Social Networks
Tech
Video
Video Games
Viral Marketing
Web
Resources
 
Internet Marketing Resources
RSS
 
Internet Marketing RSS

Advertise with us

RocketProfit

CoverClicks

 

 


 

 

iLegal
        

iLegal - FTC Offers Tutorial for Businesses on Protecting Personal Information
by Mark Meckler

Many times in this column I’ve highlighted the fact that that FTC is an unusually effective government entity when it comes to providing guidance to our industry. Well, they’ve done it once again, this time in the form of a tutorial on how businesses can do a better job of protecting the personal information of its customers.


Protecting the personal information of customers, clients, and employees is always good business practice, but often the expertise on how to do it is not available within small to midsize organizations. Additionally, many organizations believe that taking reasonable measures would be too costly. Fortunately the FTC recently released an online tutorial which guides businesses and other organizations in practical and low-cost or no-cost methods for improving data security.

Entitled “Protecting Personal Information: A Guide for Business,” the tutorial, located at www.ftc.gov/infosecurity, takes a plain-language, interactive approach to the security of sensitive information. While the specifics of information security will vary from company to company based upon the business model, the basic principles remain the same. According to the FTC’s brief of their tutorial,

“…[T]he basic principles are the same: any business or office that keeps personal information needs to take stock, scale down, lock it, pitch it, and plan ahead. The tutorial explains each of these principles, and includes checklists of steps to take to improve data security.

The tutorial supplements brochures, slide presentations, and articles on information security already on the Web site and available from the FTC for free. The agency is encouraging businesses and other organizations to share this important information with employees who handle personal information such as Social Security numbers, credit card numbers, financial account numbers, and other sensitive personal information.”

Once again the FTC has stepped to the plate and created an effective informational piece which all of us in the information business would do well to review. Don’t get caught without the information you need to do the right thing. Information security is serious business. Read up, and be prepared.

 
Add to: Digg this Digg  | 

Mark Meckler
General Counsel
UniqueLeads.com, Inc. / Unique Lists, Inc.
www.UniqueLeads.com
t: 561-253-6010 ext. 210
e: mark@uniqueleads.com

Share your Comments

Share your Comments

Name:
Email:
URL:
Comment

refresh image?
Enter Code

 

 

 

Hydra Network

ClickBooth

CoverClicks

LinkTrust

Revenue Street

AdStation

ObservePoint

TrafficNeeds

GMBTrack

Market Leverage

TheBizOppNetwork

RevenueLoop

RocketProfit

SmileyMedia

eAdvertising


To Advertise in Digital Moses contact editor@digitalmoses.com

 

copyright © Digital Moses
The articles and opinions expressed within are those of industry professionals and do not necessarily represent those of Digital Moses LLC

 

 

Privacy Policy