Gaithersburg, MD July 17th, 2006 – Today ItsPerformance.com launches the most innovative and effective advertising platform found on the Internet. The continued growth and confidence shown in online advertising suggests that this commercial application could not debut at a better time. With a reach numbering tens of billions of banner impressions monthly, thus making ItsPerformance.com one of the largest existing banner networks, advertisers are allowed unprecedented flexibility and control in reaching targeted audiences. The platform also allows selected partners to extract more revenue from their web traffic at no extra cost. A win-win by any definition of the term!
Search advertising is unquestionably the most progressive segment of the interactive marketplace - even as aggregate numbers for conventional advertising has slid off recently. According to recent reports, the Internet remains a stellar growth area. Says Steven Fredericks, CEO of TNS Media Intelligence, “We think Internet growth will accelerate over the future. As more agencies and marketers get comfortable with the Internet, they’ll shift more dollars into it.” Effective advertising fuels this growth.
ItsPerformance.com’s primary appeal to advertisers is getting them the best Return on Investment (ROI) than they can find anywhere else. Experienced Internet veterans have created innovative technology that provides tremendous solutions. Geo-targeting allows advertisers to reach relevant web users, be it by municipality or geographic region. Time-targeting is another available methodology that refines and improves the online advertising process. Advertisers also have the luxury of optioning ItsPerformance.com’s daily and/or monthly volume cap as well as an accurate frequency cap. This is the control online advertisers need to monitor their campaigns.
The Maryland based ItsPerformance.com is also giving quality websites the chance to monetize traffic with some options of their own, such as contextual input. ItsPerformance.com is built to keep partners satisfied and monetized. An easy to use online account interface gives accurate, detailed statistics that are updated on a daily basis. Additionally, ItsPerformance.com will be providing timely payments via check, paypal, or wire transfer on a net 45 basis. ItsPerformance.com aims to establish and preserve successful and long-lasting online partnerships.
ItsPerformance.com enters the Internet advertising frenzy with confidence in technology and experienced staffers. The platform will substantially augment revenue stream for publishers, while keying record ROI for advertisers – all with top notch levels of personal service. In today’s robust world of Internet advertising, it’s a win-win for everyone.
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