The DirectTrack Aggregate Index (DTAI) will show you trends in the industry across categories in the Networks we power. The DTAI will be updated monthly to show you trends in the industry.
DirectTrack powers hundreds of merchant affiliate programs, and 100+ networks. We track over 300,000 affiliate relationships and over 10 billion ad deliveries per month. We are able to aggregate data across all of our systems to see patterns. We do not identify any particular Network or Merchant in these reports, they are in aggregate. We hope that the help you to see trends in the industry and that you can benefit by the aggregate data. None of our data is for sale. If you have comments, please send email to mark.romanelli@directresponse.com
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