Clickbooth impressively boasts their very own full-fledged Compliance Team, a well-recognized, noteworthy department fully dedicated to creating a consumer friendly online environment. Led by Senior Director of Compliance and Enforcement, Ziare Brown, this exclusive team includes a Consumer Advocate and Brand Protection Specialist. The Consumer Advocate takes the consumer’s perspective of online marketing by ensuring ads and products or services are compliant with all rules and regulations in regards to marketing. There is no better way to test an offer for compliancy than by actually participating in the offer as an online user would, and this is exactly what this department does. The Brand Protection Specialist maintains the image, integrity and intellectual property of advertisers using industry leading methods. As reputation is so important in the online arena, this division has been instrumental in building relationships with large, big branded companies, because of the added layer of protection that it brings.
Furthermore, this department ensures that Clickbooth’s policies are compliant with all laws and regulations. “Compliance has always been a focus of ours since we started the network, and by being one of the first companies to employ a full-time team it further illustrates our dedication to protecting the wellness of our advertisers as well as our publishers,” said Graham Gochneaur, Vice President of Marketing.
Brown’s responsibilities as Senior Director include ensuring that Clickbooth’s affiliates meet all legal and industry-wide standards for protecting the privacy and rights of consumers online. Brown’s vast experience in compliance and the internet marketing world make him a vital part of the Clickbooth team. “Creating a consumer-friendly online marketing environment is one of our primary goals at Clickbooth and employing a full-time team brings us closer to that goal.”
Once again, Clickbooth proves to go above and beyond with its own department entirely focused on bettering its renowned performance and astounding results. Clickbooth continues to provide its clients with one-of-a-kind expertise to greatly enhance their internet marketing experience.
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