Affiliate Marketing - Recruit Qualified Affiliates

Recruit Qualified Affiliates

by Wade Schlosser

What should you do to find the best affiliates? Should you accept just anyone who is interested? When you work to recruit affiliates, find the best possible people. With the proper work, you can find affiliates who will make a difference for your program. Here are four proven ways to effectively recruit affiliates.

Your Website -

You need an effective website. A potential affiliate can be turned off by a boring, cluttered or uninformative website. Your site reflects on you and your program. The site should showcase your product or service, offer informational details to visitors and clearly state your offer and any guarantee.

Your Product or Service -

The product or service you offer is critical. Effective affiliates look for products or services that will sell. When they look at your website, will they see good information for your customers and about your affiliate program? Is your website clear and concise? Many websites are cluttered and challenge the visitor to find the important information. Potential affiliates will notice these problems.

Your Affiliate Page -

Your website needs an “Affiliates” page. Some sites seem to hide the link. If you have a good program and are seeking new affiliates, make it easy to find you. When you design the “Affiliates” page, share the following information:

Describe your product or service.
Clearly explain your commission and terms in an easy to understand way.
Provide thorough details of the promotional support that you offer.
Include a couple of testimonials from satisfied affiliates.

Find Affiliates -

Where can you find affiliates? You can locate affiliates on forums and directories. Many forums give you the chance to look at the person’s participation. Do they make productive comments and reach out to help others? This can give you insights into the person and their qualifications.

Submit your program to free affiliate program directories. If you don’t know any of the sites, do a search for “free affiliate directory”. Many potential affiliates look on these directories for programs. You can list them yourself or use Affiliate Announce. (www.affiliate-announce.com/affiliate-announcement.php)

You can contact potential affiliates through e-mail or by phone. Calling them is a personal touch. Have your offer clearly in mind and be prepared to explain how you can improve on their current programs. The numbers are the bible that affiliates live by. It’s good to have a testimonial or two handy to offer potential affiliates as proof of what you said.

In summary, make sure you have a quality product which will sell. Create an attractive website which is informative. Clearly state what you offer your affiliates, and list the promotional training and support which are available. These specific items can entice or discourage a potential affiliate. Have these things in place before you try to attract quality affiliates in order to prove you have a quality program that effective and driven affiliates would want to represent.

About The Author

Litekepr is a published author and moderator at AffCommunity http://www.affcommunity.com , an informative affiliate community dedicated to supporting affiliate marketers world wide. She is also a contributing editor at Affiliate Marketing Blog http://www.affiliatemarketingblog.com your daily source for the latest affiliate marketing news and discussions.

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Wade Schlosser
Director of Business Development
Affiliate Programs, Inc.
http://www.affiliateprograms.com
t: (888) AFF-PROG x717
f: (714) 242-2017
e: wade@affiliateprograms.com
AIM: wschlosser7

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