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W4 Performance Ad Market

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DM Confidential Affiliate Newsletter

Issue Date (Dec 23, 2010)
Issue Date (Dec 16, 2010)
Issue Date (Dec 09, 2010)
Issue Date (Dec 02, 2010)
Issue Date (Nov 18, 2010)
Issue Date (Nov 11, 2010)
Issue Date (Nov 04, 2010)
Issue Date (Oct 28, 2010)
Issue Date (Oct 21, 2010)
Issue Date (Oct 14, 2010)
Issue Date (Oct 07, 2010)
Issue Date (Sep 30, 2010)
Issue Date (Sep 23, 2010)
Issue Date (Sep 16, 2010)
Issue Date (Sep 09, 2010)
Issue Date (Sep 02, 2010)
Issue Date (Aug 26, 2010)
Issue Date (Aug 19, 2010)
Issue Date (Aug 12, 2010)
Issue Date (Aug 05, 2010)
Issue Date (Jul 29, 2010)
Issue Date (Jul 22, 2010)
Issue Date (Jul 15, 2010)
Issue Date (Jul 08, 2010)
Issue Date (Jul 01, 2010)
Issue Date (Jun 24, 2010)
Issue Date (Jun 17, 2010)
Issue Date (Jun 10, 2010)
Issue Date (Jun 03, 2010)
Issue Date (May 27, 2010)
Issue Date (May 20, 2010)
Issue Date (May 13, 2010)
Issue Date (May 06, 2010)
Issue Date (Apr 29, 2010)
Issue Date (Apr 22, 2010)
Issue Date (Apr 15, 2010)
Issue Date (Apr 08, 2010)
Issue Date (Apr 01, 2010)
Issue Date (Mar 25, 2010)
Issue Date (Mar 18, 2010)
Issue Date (Mar 11, 2010)
Issue Date (Mar 04, 2010)
Issue Date (Feb 25, 2010)
Issue Date (Feb 18, 2010)
Issue Date (Feb 11, 2010)
Issue Date (Feb 04, 2010)
Issue Date (Jan 28, 2010)
Issue Date (Jan 21, 2010)
Issue Date (Jan 14, 2010)
Issue Date (Jan 07, 2010)

2010 Issues
     *Dec 23, 2010

2009 Issues
     *Dec 17, 2009

2008 Issues
     *Dec 18, 2008

2007 Issues
     *Dec 20, 2007

2006 Issues
     *Dec 21, 2006

2005 Issues
     *Dec 22, 2005

2004 Issues
     *Dec 30, 2004












 Digital Thoughts  

The Long-Term Survival Checklist
Despite all the crap that has happened, we still find ourselves able to not only defend but believe in the value proposition that is the performance marketing space. And, it's quite a laundry list of crap. In some respects, performance...

End of A Promotional Marketing Era
Public companies have many rules regulating how they conduct business, for many that means not just reporting revenue but also disclosing transactions of a certain nature. At the beginning of this week, one of the few publicly traded...

Google + iPad = Mobile Advertising Boom in 2010?
If you yawn when you read another headline about mobile advertising and its ever-pending explosion, you’re surely not alone. It seems that year after year, experts are touting the mobile platform as the next big thing that needs to be on top of every marketer’s mind.

Facebook Adds 5 Million Users in January
How does the biggest social networking site kick off a new year? By adding 5 million new users.

Life Insurance Searches Soar in 2009
The Internet is increasingly becoming a go-to source of information for life insurance, according to comScore.

Chrome Gains While Firefox, IE Lose in January
Google’s Chrome Web browser broke the 5 percent mark in January, while Microsoft’s Internet Explorer and Mozilla’s Firefox both lost market share, according to Net Applications.


HitPath® | Performance Marketing Tracking Software

 Top Affiliate Deals from Top Networks  

Top deals from these top networks.

W4 Performance Ad MarketCutting Edge Offers



Press Releases  

LinkTrust Releases 50 New Features and Updates Including Affiliate Fraud Scoring

Qwik Media Affiliate Network Presents 'Help for Haiti'

Keyword targeting completes the Lat49 location-focused online and mobile device ad serving solution

Investing in Brazilian Digital Media


To have your Press Release listed, please contact editor@digitalmoses.com



 Internet Marketing Classifieds  


(Senior) Sales Manager, Online and Direct Marketing

Are you a well-connected Sales go-getter, looking for the benefits of a large company with the career opportunities offered from a small one?

eGENTIC (fka Planet49) is hiring a Talented Sales Member to join our team! more info..



Account Manager

A tremendous opportunity for a highly motivated and assertive sales professionals with a three time Inc. 500/5000 company and 2010/2011 Best Company to Work For in Florida. The Account Managers will assist in leading the rapid growth of our online marketing divisions. more info..

Acquinity Interactive, a team of interactive media professionals who are obsessed with optimization and conversions. more opportunities from Acquinity Interactive

Senior Affiliate Manager (Los Angeles)

The W4 Performance Ad Market is looking for an experienced affiliate/publisher manager with extensive knowledge of online promotional channels. more info...

Account Manager/ Ad Operations (Hollywood)

New Start-up Internet Advertising Company located in Hollywood is looking for an Account Manager/ Ad Operations person with a minimum 1-2 years experience in the Online Affiliate Marketing Space. Must be self reliant, quick learner, and have a working knowledge of affiliate marketing and social media. more info..

Acquinity Interactive, a team of interactive media professionals who are obsessed with optimization and conversions. We design promotions and products that turn online users into real-time buyers.





Affiliate Tip of The Week  

Melissa Filipkowski Clickbooth Melissa Filipkowski
Clickbooth

In an industry where rules change by the second, your biggest protection is diversifying the verticals you work in to ensure you always have a steady base.

Keep a wide portfolio of accounts and offers in your repertoire and work with your AM's and Ad Reps to help you in any area where you don't have as much experience.

Talia Bahri GlobalWide Media Talia Bahri
GlobalWide Media

"That Extra Half an Inch"

In our fast paced industry, an hour is a week and an inch is a mile.

When it comes to managing relationships put in that extra inch of effort and the payoff will be a mile.

For example, send assets manually, crunch numbers for your affiliates, find out who the appropriate contact is for their accounting, operations, and sales and include them as needed in your emails to your account representatives.

After all, this is a relationship based industry and going above and beyond to provide exceptional customer service will not be left unnoticed, and your affiliates will appreciate it. J

Eugen Ilie LeadPile Eugen Ilie
LeadPile

Make sure your perfectionism is not pushing you over the limits.

We are often forced to get things done without having the actual strength left to complete the task according to the requirements.

Know when it is the time to stop. Things can be left for tomorrow, and your efficiency will be even higher when your mind is clear.

Megan Shulby W4.com Megan Shulby
W4.com

It takes two to tango – you talk to me and I talk to you.

Social media definitely helps in this game – LinkedIn or Facebook.

Communication in all forms really strengthens ties and can help people help each other.

Brian Appel InfiniteTraffic Brian Appel
InfiniteTraffic

When you first start to run offers, be sure to A/B test the offer with different networks or advertisers.

Sometimes you'll find that one company's version or page is converting better than another. You may even find out one of the companies is shaving leads from your account, which is completely unacceptable.

Always protect yourself from situations like this by A/B testing offers with a couple companies. If all goes well, pick the network that converts the best and make yourself the money you deserve!

Bryan Greer DoublePlayMedia Bryan Greer
DoublePlayMedia

It is that time of the month when you expect your gross numbers to be billable.

Always double and triple check that you have recorded the correct payment terms so you can ensure you receive your payments on time.

James Carner Quickie Marketing, Inc James Carner
Quickie Marketing, Inc

"If you tell the truth, you don't have to remember anything."
-- Mark Twain.

Never lie. You can influence more friends and win more sales by playing stupid and getting the answers later.

I'll never forget this waitress who told her customers, "Today is my first day. I will make many mistakes." We tipped her heavily until 2 months later, she used the same line. Be honest.



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