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Issue Date (Dec 17, 2009)
Issue Date (Dec 10, 2009)
Issue Date (Dec 03, 2009)
Issue Date (Nov 19, 2009)
Issue Date (Nov 12, 2009)
Issue Date (Nov 05, 2009)
Issue Date (Oct 29, 2009)
Issue Date (Oct 22, 2009)
Issue Date (Oct 15, 2009)
Issue Date (Oct 08, 2009)
Issue Date (Oct 01, 2009)
Issue Date (Sep 24, 2009)
Issue Date (Sep 17, 2009)
Issue Date (Sep 10, 2009)
Issue Date (Sep 03, 2009)
Issue Date (Aug 27, 2009)
Issue Date (Aug 20, 2009)
Issue Date (Aug 13, 2009)
Issue Date (Aug 06, 2009)
Issue Date (Jul 30, 2009)
Issue Date (Jul 23, 2009)
Issue Date (Jul 16, 2009)
Issue Date (Jul 09, 2009)
Issue Date (Jul 02, 2009)
Issue Date (Jun 25, 2009)
Issue Date (Jun 18, 2009)
Issue Date (Jun 11, 2009)
Issue Date (Jun 04, 2009)
Issue Date (May 28, 2009)
Issue Date (May 21, 2009)
Issue Date (May 14, 2009)
Issue Date (May 07, 2009)
Issue Date (Apr 30, 2009)
Issue Date (Apr 23, 2009)
Issue Date (Apr 16, 2009)
Issue Date (Apr 09, 2009)
Issue Date (Apr 02, 2009)
Issue Date (Mar 26, 2009)
Issue Date (Mar 19, 2009)
Issue Date (Mar 12, 2009)
Issue Date (Mar 05, 2009)
Issue Date (Feb 26, 2009)
Issue Date (Feb 19, 2009)
Issue Date (Feb 12, 2009)
Issue Date (Feb 05, 2009)
Issue Date (Jan 29, 2009)
Issue Date (Jan 22, 2009)
Issue Date (Jan 15, 2009)
Issue Date (Jan 08, 2009)
 2009 Issues
*Dec 17, 2009
2008 Issues
*Dec 18, 2008
2007 Issues
*Dec 20, 2007
2006 Issues
*Dec 21, 2006
2005 Issues
*Dec 22, 2005
2004 Issues
*Dec 30, 2004
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Digital Thoughts |
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Steve Richter, Part 1
Few last names evoke the same range of reactions from those familiar with performance marketing as that of our first interviewee, Steve Richter. While the other S. Richter (Steve’s son Scott) has been much maligned by the press, Steve...
Steve Richter, Part 2
We continue with our conversation with Steve Richter, President of Media Breakaway, the parent company of affiliate.com and other high growth divisions.
LinkedIn Users Don’t Flirt
A recent study released by Pew Internet & American Life Project found that 35 percent of U.S. adults ages 18 and older used online social networks in 2008, compared to 65 percent of teenagers 12- to 17-years old.
Advantages of Building a LIST
Email marketing: it has quickly become one of the hottest new industries of the past decade, with more people than ever before seeing substantial returns on this investment.
Americans Spend 30 Percent of Leisure Time Online
Internet users in the U.S. spent about 30 percent of their leisure time online in 2008, according to a study conducted by TNS Global.
Lessons Learned From The Frontlines of eCommerce
It is hard to escape the platitudes and suggestions that accompany a New Year. The tendency is to look back and try and learn from what has occurred in the past and apply that wisdom towards creating a more fulfilling future.
‘MySpace’ is Top Search Term in December
Hitwise recently released its lists of the top 10 industry search terms based on U.S. Internet usage during the four weeks ending Dec. 27, 2008, and showed that “myspace” was the top overall search term.
Google Reaches 78 Percent of Americans
The most recent numbers released by comScore Media Metrix show that Google reaches 78 percent of Americans using the Internet and that online retail sites saw growth despite poor holiday sales.
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Top Affiliate Deals from Top Networks |
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Press Releases |
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Affiliate Tip of The Week |
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Michele Alonso
UniqueLeads
There are no dumb questions, just dumb people who refuse to ask questions!
Don't ever be embarrassed to ask questions in this business. We tend to use interchangeable words that can mean multiple things. I would rather hear someone say "I don't know" or "let me ask" than simply give me an answer that may or may not be correct.
Everybody had to start sometime and we've all been called 'green' so the best way to ingratiate yourself is to ASK QUESTIONS.
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Rick Ahuja
Affiliate Venture Group
To help your business stay relevant and organized in online communities, give visitors a feel for the people and stories behind your network.
Create a face and personality for your organization, show your passion. Show people you’re genuinely interested in them.
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Angela Calderon
Hydra Group
Variety is the spice of life, but too many spices makes for a muddled mess.
Spreading yourself too thin across every publishing channel and affiliate network can distract you more than empower you.
Stay focused!
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Lizbeth Cardozo
BlinkAds
Don't you hate it when you open a browser and the landing page you're trying to view is all out of place?
Here's a great solution. Browser Sandbox is a plug in that you can use to run any browser (Firefox, Internet Explorer, Safari, Chrome, Opera) from the web anytime, anywhere.
Check it out: http://spoon.net/browsers/
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Gretchen Muller
Globalizer
It is not too soon to start planning your moves for Affiliate Summit.
Avoid walking into the exhibit hall like a deer in headlights.
Check out the list of attendees, and make note of which booths you want to visit before you get there.
Plan to meet with your Affiliate Manager to talk business and further grow the relationship. Please note that your AM’s schedule will fill up rapidly. As it is still early right now, you should take this opportunity to secure a time that’s convenient for you. Make the most of the upcoming show!
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Divya Patel
Swish Marketing
Learn something new.
Even if you can't work with someone, learn what they do. It's good to always be in the know.
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Dikla Kelberman
IronOffers
Internet Technology is always first developed for one of four things:
Finance Industry, Sexual Urges, Advertising, Security (making sure the above services are properly paid for).
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John Kitover
BannerBlindness
We think too small, like the frog at the bottom of the well. He thinks the sky is only as big as the top of the well. If he surfaced, he would have an entirely different view.
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Sean Wagner
InfiniteTraffic
Know when to move on.
There is a fine line between persistence and "beating a dead horse".
Be persistent but know when to move on & let it go. It's not to say you can't circle back around down the road, but sometimes you can do more harm than good by being overly aggressive!
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Eugen Ilie
LeadPile
Having a solid team of people is a company's biggest asset, and your affiliate managers are your front line people who represent your business.
By working with your affiliate managers and sending a positive attitude out to your affiliates, you will attract the best of the best in the industry.
Treasure your team and your partners, and send that message through every call you make.
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Curtis Fullmer
Adknowledge
Remember that variety is the spice of life.
Mailing diverse offers from multiple verticals could benefit you in the long run.
Although your list may have performed well with campaigns from a specific category in the past, by ignoring the rest of the expansive selection of campaigns offered by your affiliate network you may miss a golden opportunity.
If an offer goes stale, it's important to have a backup plan, listen to the campaign recommendations of your account manager and don't be deterred by initial set-backs.
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Christina Meono
Advertise.com
"Perform at your best when your best is required. Your best is required each day". John Wooden
Remember those inspiring words by Coach Wooden when you are having a particularly difficult day concentrating.
Pick up the phone, follow up with prospects, etc. Your focus and motivation will return in no time.
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Mike Williams
Qwik Media
Communication is a two way street.
It's just as important, or more
important, to listen to your clients as it is to speak to them.
Listen to your clients and hear what they need, then tell them how you can help solve their problems.
The same goes with your online users. Remember, you have 2 ears, but only 1 mouth!
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Lisa Galansky
W4.com
What's Hot--What's Not!
Your Affiliate Manager is here to update you on what's performing well on a daily basis.
Be sure to let them know what you're looking for so that they can tailor
their update to suit your needs.
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Bryan Greer
DoublePlayMedia
Communication and timing is everything in this industry.
You can't always control timing. But, if you continue to build your communication skills, when the time comes you will be in a position to make something happen.
Following up and communicating with your partners is not a 'some of the time' thing, it is an 'all of the time' thing.
Know your own personal competencies and be sure to practice and refine them. This way, once again, when the time arises you can flip the switch and capitalize on more opportunities.
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Maggie Rath
Empyre Media
When talking to your affiliates, I find it best to talk your way
around a direct question
- instead of asking "are you looking for
anything specific?" say, "I think you would do really well with
this...what do you think?" and show them the landing page of
something you think they would like.
That way instead of them being
able to say no too quickly they can at least click on the link and
give you any necessary feedback on what they are doing well with.
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Breaking News and Industry Headlines |
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