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 2010 Issues
*Dec 23, 2010
2009 Issues
*Dec 17, 2009
2008 Issues
*Dec 18, 2008
2007 Issues
*Dec 20, 2007
2006 Issues
*Dec 21, 2006
2005 Issues
*Dec 22, 2005
2004 Issues
*Dec 30, 2004
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Digital Thoughts |
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Ad:Tech SF 2007 - The Tipping Point?
There is something strangely familiar but uniquely different about this Ad:Tech. Others have had thousands of attendees, long lines for registration,Casale's trademark red bags, booth babes, free beer, all fueled by an almost tangible energy where quiet conversation and standing room are in short supply.
The Many Faces of Internet Advertising - An Ad:Tech SF Commentary
By now, you've spent one if not two days deep in meetings while trying to squeeze in some time to roam an exhibit hall the size of some commercial farms, a floor space that should have airport style carts to take you from row to row. During this time, you've met those you know, those you didn't know, and those you wish you didn't have to know.
iLegal -Live from adtech San Francisco - Indemnity Clauses
In my day to day capacity as a General Counsel in the affiliate industry, I have the opportunity to review dozens upon dozens of contracts. “Agreements,” “insertion orders,” “Contracts,” “terms and conditions;” they go by many names, but across the board they contain many of the same, “standard” terms. Unfortunately, some of what is presented as “standard” is not necessarily so in legal terms.
Online Video Viewers Are Mature
Most people would expect younger Internet users to make up the majority of the online video viewing audience, and most people would be wrong. Recent figures point to an online video audience that has an average age of a little...
Online Banking Grows but Mobile Potential Sees Hurdles
The online banking population in the U.S. grew 9.5% to 44 million customers in 2006, according to comScore. However, this single-digit growth is significantly slower than the double-digit increases that were observed in 2005...
Google Is The Number One Brand
In another display of their worldwide domination, and in yet another Microsoft upset, Google has been found to be the most valuable brand in terms of dollar value for 2007 by research firm Millard Brown and the Financial Times. It...
Offensive Content Pervades Blogosphere
According to ScanSafe’s monthly Global Threat Report for March 2007, up to 80% of all blogs on the Web contain offensive content, which includes adult language and porn. Six percent of all blogs host malware.
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Top Affiliate Deals from Top Networks |
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Press Releases |
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(Senior) Sales Manager, Online and Direct Marketing
Are you a well-connected Sales go-getter, looking for the benefits of a large company with the career opportunities offered from a small one?
eGENTIC (fka Planet49) is hiring a Talented Sales Member to join our team! more info..
Account Manager
A tremendous opportunity for a highly motivated and assertive sales professionals with a three time Inc. 500/5000 company and 2010/2011 Best Company to Work For in Florida. The Account Managers will assist in leading the rapid growth of our online marketing divisions. more info..
Acquinity Interactive, a team of interactive media professionals who are obsessed with optimization and conversions. more opportunities from Acquinity Interactive
Senior Affiliate Manager (Los Angeles)
The W4 Performance Ad Market™ is looking for an experienced affiliate/publisher manager with extensive knowledge of online promotional channels. more info...
Account Manager/ Ad Operations (Hollywood)
New Start-up Internet Advertising Company located in Hollywood is looking for an Account Manager/ Ad Operations person with a minimum 1-2 years experience in the Online Affiliate Marketing Space. Must be self reliant, quick learner, and have a working knowledge of affiliate marketing and social media. more info..
Acquinity Interactive, a team of interactive media professionals who are obsessed with optimization and conversions. We design promotions and products that turn online users into real-time buyers.
- Senior Online Web Product Manager
Acquinity Interactive is looking for a Senior Online Web Product Manager with a deep knowledge of web-based business models and product “know-how.” more info
- Campaign Analyst
Acquinity Interactive is searching for our next Campaign Analyst! If you are a production-oriented individual with a blend of keen business knowledge and solid technical skills; then we want you! more info..
- Senior Affiliate Manager - Online Marketing
Acquinity Interactive is looking for a Senior Affiliate Manager - Online Marketing to manage affiliate/partner relationships. more info..
- Senior Account Executive
YOU are a talented senior account executive fluent in email/online marketing, the web and websites, who can assist in AI’s growth. …if this sounds like you, PLEASE keep reading!
- Sales Director
YOU are a ninja of sales management who has what it takes to attain monthly and annual sales targets. …if this sounds like you, PLEASE keep reading!
- Marketing Coordinator
YOU are a multitasking magician who has the ability to look after every aspect of the Sales and Marketing team. …if this sounds like you, PLEASE keep reading
- Director of Operations
We are a team of interactive media professionals looking to hire a Director of Operations for our Deerfield Beach location. more info..
- Account Executive
YOU are a talented account executive fluent in email/online marketing, the web and websites, who can assist in AI’s growth. …if this sounds like you, PLEASE keep reading!
- Online Media Buyer
Acquinity Interactive is looking for an Online Media Buyer who combines creativity, marketing and analytics with a passion for maximizing profitability. more info...
- Online Marketing Manager
Acquinity Interactive is looking for an Online Marketing Manager with extensive online media buying and business development experience. more info..
- Senior Account Executive – Online Ad Sales
Acquinity Interactive is looking for a talented Senior Account Executive fluent in email/online marketing, web and websites, who can assist in AI's growth. more info..
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Affiliate Tip of The Week |
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Melissa Filipkowski
Clickbooth
In an industry where rules change by the second, your biggest protection is diversifying the verticals you work in to ensure you always have a steady base.
Keep a wide portfolio of accounts and offers in your repertoire and work with your AM's and Ad Reps to help you in any area where you don't have as much experience.
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Talia Bahri
GlobalWide Media
"That Extra Half an Inch"
In our fast paced industry, an hour is a week and an inch is a mile.
When it comes to managing relationships put in that extra inch of effort and the payoff will be a mile.
For example, send assets manually, crunch numbers for your affiliates, find out who the appropriate contact is for their accounting, operations, and sales and include them as needed in your emails to your account representatives.
After all, this is a relationship based industry and going above and beyond to provide exceptional customer service will not be left unnoticed, and your affiliates will appreciate it. J
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Eugen Ilie
LeadPile
Make sure your perfectionism is not pushing you over the limits.
We are often forced to get things done without having the actual strength left to complete the task according to the requirements.
Know when it is the time to stop. Things can be left for tomorrow, and your efficiency will be even higher when your mind is clear.
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Megan Shulby
W4.com
It takes two to tango – you talk to me and I talk to you.
Social media definitely helps in this game – LinkedIn or Facebook.
Communication in all forms really strengthens ties and can help people help each other.
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Brian Appel
InfiniteTraffic
When you first start to run offers, be sure to A/B test the offer with different networks or advertisers.
Sometimes you'll find that one company's version or page is converting better than another. You may even find out one of the companies is shaving leads from your account, which is completely unacceptable.
Always protect yourself from situations like this by A/B testing offers with a couple companies. If all goes well, pick the network that converts the best and make yourself the money you deserve!
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Bryan Greer
DoublePlayMedia
It is that time of the month when you expect your gross numbers to be billable.
Always double and triple check that you have recorded the correct payment terms so you can ensure you receive your payments on time.
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James Carner
Quickie Marketing, Inc
"If you tell the truth, you don't have to remember anything."
-- Mark Twain.
Never lie. You can influence more friends and win more sales by playing stupid and getting the answers later.
I'll never forget this waitress who told her customers, "Today is my first day. I will make many mistakes." We tipped her heavily until 2 months later, she used the same line. Be honest.
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