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 2009 Issues
*Dec 17, 2009
2008 Issues
*Dec 18, 2008
2007 Issues
*Dec 20, 2007
2006 Issues
*Dec 21, 2006
2005 Issues
*Dec 22, 2005
2004 Issues
*Dec 30, 2004
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Digital Thoughts |
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A Look into the World of Payday Loans
You might remember the tiny remote controlled car ads that every emailer ran several years ago. If you wanted one of those cars though, or to buy the non-remote controlled kind, you need one thing - money. December revolves...
Captured: Experian Interactive Media Test
A little more than 18 months has passed since Experian Interactive acquired LowerMyBills, the top online mortgage banking lead generation firm, for $380 million in May 2005. And, almost a year and a half has passed since Experian...
Search Marketing Gets More Expensive
According to the DoubleClick Performics 50 Search Unit Trends Report, search marketers saw their costs rise during the third quarter of 2006. The average cost to a search marketer who purchased a keyword for the quarter...
Top Search Terms of 2006: Four Different Takes
The line “Top Search Terms of 2006” has a certain ring to it. It’s always interesting to get a glimpse into what searchers were most eager to see or read about online, and top search terms are a nice way of summarizing that...
Spam Grows Up in 2006, Eyes a Big 2007
MessageLabs recently released its 2006 Annual MessageLabs Intelligence Report, which discusses its analysis of the spam, virus, and phishing attacks in 2006, and looks forward to 2007.
Google Not Embraced in Booming Russia
Though Google is a search and advertising behemoth stateside, it has had its share of problems mimicking this dominance overseas, and Sergey Brin’s own motherland, Russia, is no exception.
DMA Reports Increased Internet and Catalog Holiday Sales
The Direct Marketing Association
(DMA) today released a white paper on holiday shopping reporting the
average combined Internet and catalog holiday sales are 8.3 percent...
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Top Affiliate Deals from Top Networks |
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Press Releases |
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QualityHealth, a leading marketer and publisher, is looking for experienced online marketers for consumer-based direct marketing campaigns in the healthcare space. Individual must be creative and self-driven, organized and analytical, and have a strong working knowledge of online marketing strategies and metrics.
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Affiliate Tip of The Week |
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Jazette Pester
affiliate.com
The capabilities of social media advertising seem to grow almost daily.
For example, Facebook just launched some great new tools that allow you to target thousands of additional cities with your ads.
Staying on top of the latest advertising tool updates may be a challenge, but it can have a real impact on the success of your campaigns.
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Lizbeth Cardozo
BlinkAds
Last week I suggested you "get out there", network and meet your potential affiliates.
While networking, be genuine.
People like to do business with people they like, and nobody likes a pretender. Most people can spot a faker and will run in the other direction. Be yourself. Being authentic will leave a lasting impression and people will want to work with you.
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Craig Richey
NeverBlue
Facebook and other social networking sites are great traffic sources. Most allow you to target specific demos and user interests, and don’t just limit your traffic to the United States.
Internationally social network traffic is a huge opportunity with less competition and, in most cases, less restrictions on what campaigns you can promote.
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Dan Buontempone
GlobalizerNetwork
As an affiliate, don't fall victim to banner blindness.
See which offers are being promoted most on websites, social media sites, etc. If you keep seeing the same offer over and over again, it's likely to be a successful campaign. If a particular offer fits within your niche, or even if you feel like testing something new, visit a site such as Offervault to see which networks have the best rates and go from there!
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Divya Patel
Swish Marketing
With the current economic state budgeting is key. But remember, be realistic
yet flexible. A sensible budget allows you to spend on testing offers, but
allows you to save at the same time.
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Andrea Blass
IronOffers
most of these affiliate marketing tips are no huge secret to being successful. the only real thing you need to be successful is to be a committed hard worker.
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Sean Wagner
InfiniteTraffic
Be careful who you trust in life and in business.
Our industry is abundant with money hungry and short sighted individuals who often times will sell anyone and anything out to get a quick buck.
Make sure you know who you put your trust in when it comes to your business. After all it only takes 1 bad seed to ruin a good thing!
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Samantha Singer
Bloosky Interactive
Listen to your publishers' feedback.
When your publishers give you suggestions on how to make a campaign perform better, take those into consideration and see what you can do with them.
Not only will this help to build your relationship and credibility with those publishers, it will also keep you on your toes and give you insight into what works well and what doesn’t for others in the space.
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Eugen Ilie
LeadPile
Consistently communicate with your publishers regarding reporting and tools they would need to have available to make their advertising more successful. Depending on whether your publishers are posting leads to you or sending you direct traffic, allow them to have more transparency in terms of what's been purchased by your advertisers and why. The more information is sent out there, the better ROIs for all parties.
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Jenny Solodukha
Direct Agents
Keep an eye out for sites with user-generated content.
These would include review sites, forums, etc. Placements with these sites convert well and placing there is a great way to reach an audience interested in a particular product or service. The number of these sites in the affiliate space grows all the time.
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Christina Meono
Advertise.com
“March is here! Have you sent the March Madness creatives to your affiliates?
Stay on top of seasonal trends and keep your affiliates informed of what’s available to them; they will thank you.”
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Sam Sim
Guppy Media
Its certainly proven that if you make calls to follow up with your prospects, as opposed to generic email blasts or even personal mass emails, your close ratio will almost always be higher.
As we all know, sales is a two way relationship and must be carried out and engaged with a personal touch to have any effectiveness. No automated tool or functionality can ever replace a live human's voice on the other line :)
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Rick Ahuja
Affiliate Venture Group
To be a successful entrepreneur, you have to be comfortable in
your decision-making.
This means you have to try to acquire as much knowledge as possible from a variety of sources, while surrounding yourself with experienced people whom you trust.
You want to be sure that if you need to know something, you
can get the answer quickly.
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Victoria Hansen
Qwik Media
"Beware the ides of March!
Not like Caesar should have been aware, but be aware that traffic will pick up.
There will be seasonal spikes from St. Patrick's Day (March 17th) and Easter (April 4th). You need to have those campaigns up before the ides of March are upon us."
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Lisa Galansky
W4.com
Don’t just stick to one offer - If an offer is working for you try others in the same vertical and see if they convert better for your data.
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Cydney Moora
XY7
How about something simple that I think we tend to forget...in work life and in our personal lives...Treat people how you want to be treated. It goes along way! :)
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Breaking News and Industry Headlines |
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