Bubble 2.0 ?
Few areas have shown the growth or the robustness that lead generation has. Rising from not just relative obscurity but the dregs of credibility, the model and those in the space have shown they belong in front and among the top tier of...

Reputation
One of the more interesting consequences of today’s information society is not just the abundance of information, but the potential permanence of it. I remember companies advertising for browser cleaning products. Before today’s registry cleaning...

SPOTLIGHT ON... Larry Organ from ConsumerBase
- Find out how a data marketing company operates online - Discover Larry Organ’s response to his controversial interview in Forbes Magazine - Find out how you can make more money with your data

Google Loses Search Share
According to comScore Networks’ monthly qSearch analysis of search engine activity released on Sunday, Google actually saw its share of online searches decrease in the month of July 2006, while Yahoo!, Time Warner, and Ask each...

“Web Conditioning: Get Your Site in Shape”
It’s not talked about much, but woodland animals are notoriously unresponsive to advertising. That’s why you don’t expect to see many billboards when camping. The website of a brick-and-mortar business acts...

AOL Fallout Continues
On Monday it was revealed that AOL’s chief technology officer, Maureen Govern, had resigned from her post in the aftermath of the company’s privacy mishap. The researcher who posted the data online and the researcher’s...

Consumers Unsatisfied with Portals
According to the most recent study conducted by the American Customer Satisfaction Index, customers in the U.S. are becoming less satisfied with major portals and search engines, Google included.

Splogs Continue to be a Growing Pain
According to Steve Rubel’s Micro Persuasion blog, the newest issue of Wired magazine contains some in-depth discussion about splogs and how they present a challenge for search engines and the blogosphere.