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DM Confidential Affiliate Newsletter

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2010 Issues
     *Dec 23, 2010

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     *Dec 17, 2009

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 Digital Thoughts  

360Solutions - Hotbar + 180Solutions
In March of this year Claria, originator and pioneer of the modern adware landscape, made the intriguing announcement that they planned to exit the adware business. They weren’t giving up tracking user behavior and serving...

The Funding of Adware
In several past articles, I have often compared Adware to Email, two highly lucrative areas of Internet marketing whose unfettered growth ultimately led it to the brink of collapse. Similar to the complaints against email marketing...

Facebook: $750 Mil in Hand Worth More than $2 Bil in Sky
It came up conversationally, but I believe I’m the only person at my company to have firsthand experience as a user of Facebook.com. It was kind of funny to have all these online advertising professionals asking me...

SPOTLIGHT ON... Rick Raddatz from AudioGenerator
- Meet Rick Raddatz, who put audio on the web for increasing website conversion
- Find out his partnership strategy
- Discover how to make software services popular for consumers

Online Advertising Revenue Continues Growth
According to the most recent report from the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers, Internet ad revenue climbed to $3.864 billion for the first quarter of 2006. This is a 38% increase from last year’s first...

Text Links Tips
Text links are loved by some and hated by others, but regardless of what your personal stance on the issue is text links are tools that should be, at the very least, understood...

TicketsNow and StubHub Cleaning up Ticket Resale
Ticket scalping has been a practice that was never highly regarded and involved many risks for buyers. However, the Internet may play a major role in altering the face of ticket reselling. Two sites offer answers to the problems...

General Motors as David: Slaying Goliath’s Smear
It’s something the Public Relations Team at ICMediaDirect.com continually stresses to clients - a company must avail itself to corporate blogging. The interactive world saw the wisdom of this advice on Thursday, June 1st, when...

Ask Unveils Blog Search Feature
Ask acquired Bloglines in February of 2005, but has so far kept both sites separate. However, with the release of a new blog and feed search function Ask has combined some of the technologies of both sites and is offering the...

PenManShipMate
Perhaps it is the pending summer solstice, sans sassy lass girlfriend of mine that pushed me toward this impromptu penned prose. And no, after months yielding zero creative writing, I still do not have a single standard when it comes to mindless alliteration. I’ll fly to flashy south Florida and alliterate


HitPath® | Performance Marketing Tracking Software

 Top Affiliate Deals from Top Networks  

Top deals from these top networks.

W4 Performance Ad MarketCutting Edge Offers



Press Releases  


To have your Press Release listed, please contact editor@digitalmoses.com



 Internet Marketing Classifieds  


(Senior) Sales Manager, Online and Direct Marketing

Are you a well-connected Sales go-getter, looking for the benefits of a large company with the career opportunities offered from a small one?

eGENTIC (fka Planet49) is hiring a Talented Sales Member to join our team! more info..



Account Manager

A tremendous opportunity for a highly motivated and assertive sales professionals with a three time Inc. 500/5000 company and 2010/2011 Best Company to Work For in Florida. The Account Managers will assist in leading the rapid growth of our online marketing divisions. more info..

Acquinity Interactive, a team of interactive media professionals who are obsessed with optimization and conversions. more opportunities from Acquinity Interactive

Senior Affiliate Manager (Los Angeles)

The W4 Performance Ad Market is looking for an experienced affiliate/publisher manager with extensive knowledge of online promotional channels. more info...

Account Manager/ Ad Operations (Hollywood)

New Start-up Internet Advertising Company located in Hollywood is looking for an Account Manager/ Ad Operations person with a minimum 1-2 years experience in the Online Affiliate Marketing Space. Must be self reliant, quick learner, and have a working knowledge of affiliate marketing and social media. more info..

Acquinity Interactive, a team of interactive media professionals who are obsessed with optimization and conversions. We design promotions and products that turn online users into real-time buyers.





Affiliate Tip of The Week  

Melissa Filipkowski Clickbooth Melissa Filipkowski
Clickbooth

In an industry where rules change by the second, your biggest protection is diversifying the verticals you work in to ensure you always have a steady base.

Keep a wide portfolio of accounts and offers in your repertoire and work with your AM's and Ad Reps to help you in any area where you don't have as much experience.

Talia Bahri GlobalWide Media Talia Bahri
GlobalWide Media

"That Extra Half an Inch"

In our fast paced industry, an hour is a week and an inch is a mile.

When it comes to managing relationships put in that extra inch of effort and the payoff will be a mile.

For example, send assets manually, crunch numbers for your affiliates, find out who the appropriate contact is for their accounting, operations, and sales and include them as needed in your emails to your account representatives.

After all, this is a relationship based industry and going above and beyond to provide exceptional customer service will not be left unnoticed, and your affiliates will appreciate it. J

Eugen Ilie LeadPile Eugen Ilie
LeadPile

Make sure your perfectionism is not pushing you over the limits.

We are often forced to get things done without having the actual strength left to complete the task according to the requirements.

Know when it is the time to stop. Things can be left for tomorrow, and your efficiency will be even higher when your mind is clear.

Megan Shulby W4.com Megan Shulby
W4.com

It takes two to tango – you talk to me and I talk to you.

Social media definitely helps in this game – LinkedIn or Facebook.

Communication in all forms really strengthens ties and can help people help each other.

Brian Appel InfiniteTraffic Brian Appel
InfiniteTraffic

When you first start to run offers, be sure to A/B test the offer with different networks or advertisers.

Sometimes you'll find that one company's version or page is converting better than another. You may even find out one of the companies is shaving leads from your account, which is completely unacceptable.

Always protect yourself from situations like this by A/B testing offers with a couple companies. If all goes well, pick the network that converts the best and make yourself the money you deserve!

Bryan Greer DoublePlayMedia Bryan Greer
DoublePlayMedia

It is that time of the month when you expect your gross numbers to be billable.

Always double and triple check that you have recorded the correct payment terms so you can ensure you receive your payments on time.

James Carner Quickie Marketing, Inc James Carner
Quickie Marketing, Inc

"If you tell the truth, you don't have to remember anything."
-- Mark Twain.

Never lie. You can influence more friends and win more sales by playing stupid and getting the answers later.

I'll never forget this waitress who told her customers, "Today is my first day. I will make many mistakes." We tipped her heavily until 2 months later, she used the same line. Be honest.



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