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*Dec 17, 2009
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Digital Thoughts |
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Digital Thoughts - The Gap
Eleven months ago at Ad:Tech New York 2004, everyone had smiles on their faces. The crop of acquisitions harvested this year had yet to fully ripen, but the relief from having weathered three and a half years of bad weather was more than evident. As we approach...
Trends Report - Affiliates and Search
In only a few years, search has gone from the new kid on the block to the de facto method for driving traffic. While most likely not intentional, the increased popularity of search has been accompanied by an ever increasing learning curve to use...
The Latest Digital Media Craze - Podcasts!
Hoping to cash in on the latest digital media craze and to stay ahead of the podcast curve, Yahoo Inc. is introducing tools for searching, organizing, and rating podcasts. Just this past Monday, the Sunnyvale, Calif.-based company, which...
Ad-Tech London: A Look at the European Market
You know a market is on fire when a trade show covering that market closes at 5 and at 6:30 organizers are still chasing attendees & exhibitors out. Ad-Tech London was not just about the UK market, but also about the European market in general...
The EcomXpo or the EconNogo
The EcomXpo was reported to be the largest eCommerce tradeshow ever. Over 5000 people “attended” and over 150 companies were represented with a booth/exhibit. Just like any other typical conference, the Xpo had booth prizes, eager representatives...
DM Pimping Cartoon V2
the newest addition to the Confidential, DM Pimping. The Web Surfing Sinners get brought to animated life in this weekly cartoon for the online media masses. Click below to get flashed by the prettiest peons and ugliest underbelly of affiliate life. Forward to a friend today!
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Top Affiliate Deals from Top Networks |
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Press Releases |
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QualityHealth, a leading marketer and publisher, is looking for experienced online marketers for consumer-based direct marketing campaigns in the healthcare space. Individual must be creative and self-driven, organized and analytical, and have a strong working knowledge of online marketing strategies and metrics.
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Affiliate Tip of The Week |
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Jazette Pester
affiliate.com
The capabilities of social media advertising seem to grow almost daily.
For example, Facebook just launched some great new tools that allow you to target thousands of additional cities with your ads.
Staying on top of the latest advertising tool updates may be a challenge, but it can have a real impact on the success of your campaigns.
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Lizbeth Cardozo
BlinkAds
Last week I suggested you "get out there", network and meet your potential affiliates.
While networking, be genuine.
People like to do business with people they like, and nobody likes a pretender. Most people can spot a faker and will run in the other direction. Be yourself. Being authentic will leave a lasting impression and people will want to work with you.
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Craig Richey
NeverBlue
Facebook and other social networking sites are great traffic sources. Most allow you to target specific demos and user interests, and don’t just limit your traffic to the United States.
Internationally social network traffic is a huge opportunity with less competition and, in most cases, less restrictions on what campaigns you can promote.
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Dan Buontempone
GlobalizerNetwork
As an affiliate, don't fall victim to banner blindness.
See which offers are being promoted most on websites, social media sites, etc. If you keep seeing the same offer over and over again, it's likely to be a successful campaign. If a particular offer fits within your niche, or even if you feel like testing something new, visit a site such as Offervault to see which networks have the best rates and go from there!
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Divya Patel
Swish Marketing
With the current economic state budgeting is key. But remember, be realistic
yet flexible. A sensible budget allows you to spend on testing offers, but
allows you to save at the same time.
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Andrea Blass
IronOffers
most of these affiliate marketing tips are no huge secret to being successful. the only real thing you need to be successful is to be a committed hard worker.
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Sean Wagner
InfiniteTraffic
Be careful who you trust in life and in business.
Our industry is abundant with money hungry and short sighted individuals who often times will sell anyone and anything out to get a quick buck.
Make sure you know who you put your trust in when it comes to your business. After all it only takes 1 bad seed to ruin a good thing!
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Samantha Singer
Bloosky Interactive
Listen to your publishers' feedback.
When your publishers give you suggestions on how to make a campaign perform better, take those into consideration and see what you can do with them.
Not only will this help to build your relationship and credibility with those publishers, it will also keep you on your toes and give you insight into what works well and what doesn’t for others in the space.
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Eugen Ilie
LeadPile
Consistently communicate with your publishers regarding reporting and tools they would need to have available to make their advertising more successful. Depending on whether your publishers are posting leads to you or sending you direct traffic, allow them to have more transparency in terms of what's been purchased by your advertisers and why. The more information is sent out there, the better ROIs for all parties.
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Jenny Solodukha
Direct Agents
Keep an eye out for sites with user-generated content.
These would include review sites, forums, etc. Placements with these sites convert well and placing there is a great way to reach an audience interested in a particular product or service. The number of these sites in the affiliate space grows all the time.
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Christina Meono
Advertise.com
“March is here! Have you sent the March Madness creatives to your affiliates?
Stay on top of seasonal trends and keep your affiliates informed of what’s available to them; they will thank you.”
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Sam Sim
Guppy Media
Its certainly proven that if you make calls to follow up with your prospects, as opposed to generic email blasts or even personal mass emails, your close ratio will almost always be higher.
As we all know, sales is a two way relationship and must be carried out and engaged with a personal touch to have any effectiveness. No automated tool or functionality can ever replace a live human's voice on the other line :)
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Rick Ahuja
Affiliate Venture Group
To be a successful entrepreneur, you have to be comfortable in
your decision-making.
This means you have to try to acquire as much knowledge as possible from a variety of sources, while surrounding yourself with experienced people whom you trust.
You want to be sure that if you need to know something, you
can get the answer quickly.
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Victoria Hansen
Qwik Media
"Beware the ides of March!
Not like Caesar should have been aware, but be aware that traffic will pick up.
There will be seasonal spikes from St. Patrick's Day (March 17th) and Easter (April 4th). You need to have those campaigns up before the ides of March are upon us."
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Lisa Galansky
W4.com
Don’t just stick to one offer - If an offer is working for you try others in the same vertical and see if they convert better for your data.
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Cydney Moora
XY7
How about something simple that I think we tend to forget...in work life and in our personal lives...Treat people how you want to be treated. It goes along way! :)
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Breaking News and Industry Headlines |
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