February 10th, 2005 Edition


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Top Offers From Top Networks
Top offers from these
top networks.
CoverClicks,
PrimaryAds,
Advertising.com,
EmarketMakers,
CoReg Media,
Ampere,
Gratis Internet,
Permission Data,
YFDirect,
AdDrive,
R.O.Wise Networks, LynxTrack,
PrimeQ |
Digital Thoughts
The
studio called Terminator 2 “Rise of the Machines.”
Internet advertising observers might call 2004 the
“Rise of the Network.” True, the rise of the networks
doesn’t really have anything to do with the Terminator
movie series or machines.
Claim your FREE* X!
Everyone in this industry has seen the last 2 years of online marketing following a trend of gathering leads by offering “free” goods.
Are you dating your affiliate network?
With so many affiliate networks, publishers now have a
broader selection of companies to work with, more
campaigns to choose from, lower margins, higher
payouts, and faster payment terms.
Search Engine Wars Revisited
Last year In the
confidential we ran a series of articles discussing
the up coming search engine wars.
BLINK
At the top of this week’s New York Times Bestseller List
is
BLINK, by Malcolm Gladwell. The author of "The Tipping
Point" (great book by the way) explores the importance of
hunch, the power of first impressions, and how instinct
influences the workings of the mind.
Trends
State and federal legislation greatly influence
operations for any business, and ours does not escape
this. In fact, given the relative unlegislated
environment and overall infancy of the industry, new
laws will typical impact how we do business, at a greater level
than laws passed in many other industries.
May's Take - Not Vary Right
A break from Direct marketing talk, The column may be about politics, or sex, religion, lost youth, lost love, or lost lives, but it will be something that relates to you. It will be something that relates to us all.
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News and Industry Headlines