DM Confidential

Published every Thursday, Digital Moses Confidential is a content-driven newsletter serving the online marketing industry
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July 22nd, 2004 Edition

Trends Report: Co-Registration’s Evolution in Advertising Networks
 Registration path offers (co-regs) have had a storied short history in our industry. What was once a simple “yes/no” opt-in platform has morphed into a very lucrative model for many players in the space. 

Search Engine Battles Revisited
Search Engines have been around since the mid 1990’s and there has always been some level of competition. As I wrote a few months ago this sector is heating up and the competition is getting stiff.

Digital Thoughts:  The Return of Email?
RSS, web placements, registration path lead generation, rich media, contextual desktop advertising and a whole host of other suitors stand eagerly at the door awaiting to take the place of our once beloved email marketing channel.

May's Take - Fashionable Age
 A break from Directmarketing talk, The column may be about politics, or sex, religion, lost youth, lost love, or lost lives, but it will be something that relates to you. It will be something that relates to us all.

Breaking News and Industry Headlines


 


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The articles and opinions expressed within are those of industry professionals and do not necessarily represent those of Digital Moses LLCC