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May 13th, 2004 Edition Digital Thoughts - “Looking for an Angry Fix,” A Cautionary Tale of Ethics and Bewilderment Despite my Southern-bred admonitions to keep politics, religion and ethics out of friendly discussion, ethics are something we need to confront as “leaders” in a big part of the online marketing world. CPM? I Think Not. Let me take a good CPA any day I cannot begin to count the number of times in just the last few months that my company (the list management division, that is) has been approached by an advertiser or agent to feature their promotion on a CPM basis.  Intent A frequent question asked by advertisers is how do I build an ad that does not convince people to buy but rather fits with there already good intentions? Trends Report:  Spam Redux The 2003 DMA’s in Orlando, Fl was inundated with talk of the impending California Spam Law that had just gotten through the state’s legislature. Top Offers From Top Networks Top offers form these top networks. R.O.Wise Networks, Adteractive, Digital Moses, LynxTrack, JDR , Ampere Media LLC/MyFree.com Breaking News and Industry Headlines

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DM Confidential Classifieds Still meaning to sell that unused and unwanted IT equipment? STOP MEANING TO, we'll buy it from you!  Call us at 917-304-9525 or e-mail us at sales@ombligo.com UniqueLeads.com We pay more.... Let us make you more money! unheard payouts Unique offers. Exclusive offers. Usa and international publishers needed. www.uniqueleads.com  Co-Reg Publishers needed Publishers wanted for opt in, double opt in, and opt to pop placements. please contact co-reg@digitalmoses.com InternetJungle   -   Your one stop shop to get you download distribution. ActiveX, Bundle's, Stand Alone, POP, Email etc… If you have a product  you are looking to distribute legally and honestly through downloadable software channels. Email: dag@interenetjungle.com The Insider News The Optimistic Views of the Online Industry. http://www.theinsidernews.com

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The articles and opinions expressed within are those of industry professionals and do not necessarily represent those of Digital Moses LLC