DM Confidential
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February 5th, 2004 Edition

Developing Trends:  A Tourist’s Guide to Online Marketing
 Online direct marketing for advertisers seems so easy

Media Buying: When Enough is Enough
When buying media, it is my opinion and experience that a successful long-term relationship with Publishers requires a ..

What do you know about Active X?
Is Active X a better way to promote the software product and generate traffic?

Changing Your Email Marketing Practices to Comply with the CAN-SPAM Act
Below is an overview of the provision of this new, wide-sweeping act.

Digital Thoughts:  Rising Barriers
The short history of direct online email marketing has shown an incredible speed of maturity for an industry.

Top Offers From Top Networks
Top offerers form these top networks. Azoogle, Adteractive, Digital Moses, eMarketMaker and LynxTrack

Published every Thursday, Digital Moses Confidential is a content-driven newsletter serving the online marketing industry.

Please direct questions or comments to editor@digitalmoses.com

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Developing Trends:  A Tourist’s Guide to Online Marketing
by Sam Harrelson

Online direct marketing for advertisers seems so easy.  It’s a rather small community of businesses and individuals who are the movers and shakers and make the commerce flow from place to place.  However, it’s not as easy as it seems at first.  Direct online marketing is a great deal like being in an airport during a long and extended lay-over.  If you’re hungry, you can always go buy the cold $6 fast food hamburger.  Or, you can shop around looking for the better deal on overpriced food.  However, since you don’t know what’s outside the airport terminal and don’t have access to a vehicle, you’re options are limited.  It’s eat the overpriced hamburger or go hungry.  While you chew away on the thin patty that looks anything but meat-like you know there’s a whole city just a short distance away full of good, cheap food and it makes you angry that you don’t have access to that land of milk and honey.  For the “newbie” advertiser, rusty veteran or even engaged pro, here’s a quick “how-to” not look like a tourist in the world of direct online marketing.

-Payment terms:  Find the best payment terms you can.  The list owner rarely, if ever, offers up this information.  They are looking to do business.  You are looking to do business.  There is room for common ground, communication and a little haggling.  Generally, I find it best not to prepay.  I do not like the system of prepays, and there are countless people who will disagree and curse my name for saying such a thing.  However, if you do your homework and confront a publisher when they demand a $5,000, $25000 or $1000 prepay and let them know that you’re not a tourist, you might find not only someone willing to work with you without the prepay, but you might also find a long term partner who can do an amazing amount of business with you without the taint that pre-pays so often bring to a relationship. 

-Triple, Double Opt-In Lists:  Everyone is touting their new 30 million “double” or even “triple” opt-in list.  Statistically, I don’t see how that is accomplished.  Besides that, many publishers buy opt-outs and somehow claim them to be opt-ins.  This is where the question of definitions really becomes important.  Do not be so naïve as to think that just because an agency makes claims about the veracity or strength of its lists that the claims are true.  Occasionally you will find an honest person who gives you the truth about the nature of their list, but everyone with experience in online marketing can tell you that they’ve been burned at least once (if not ten times) by companies claiming double or triple opt-ins.  It’s all the fad now especially with the CANSPAM legislation, so be especially cautious and always ask details.  Imagine you’re a doctor doing a full physical history with a patient by asking all the questions you can before committing to a data buy.

-Transparency:  The company making the pitch seems alright, you’ve gotten quick replies to your emails and im’s, and now you’re wondering what else you need to know before signing the IO.  Make sure you know where you’re stuff is running.  Know where the leads are originating.  Where is the offer being ran and who exactly is running it?  Is the agency or person you’re dealing with going to broker the article?  Who are they brokering it to?  The common response to these questions of transparency is the infamous “I can’t tell you because they are my contact and you might go around me” excuse.  Take this and you’ll look like a complete tourist.  Demand protection for your brand, and for the quality of leads.  Why pay for horrible leads and numerous UCE complaints because a salesperson seemed nice and trustworthy?  Get as many references as you can on every mailer that you do business with, and use those references.  References are a commonly asked for but rarely used.  Be an exception and show that you care about your campaign. 

These are just three items that most “newbies” and even veterans of the online marketing industry seem to look past.  However, why pay for the expensive airport hamburger when you know there’s a great meal waiting for you just a few minutes away.  You’ve got the time to get to the restaurant by taxi or by friend’s car, so do the right thing and save money while also saving your brand.  Ask questions, be persistent and know what you are paying for in terms of leads, delivery and brand worthiness.

Sam Harrelson is co-editor of the Digital Moses Confidential.  Please send any comments or questions to sam@digitalmoses.com

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TOP OFFERS
From Top Networks

Azoogle Top Offers:

#453 LowRateAdvisors – 5 drop downs, 1st page lead!
CPA: $ 7.50 (PRICE INCREASE!)
 Current Stats: $2.00  eCPC , 20% conversion from the click.
All that is required for a lead is for the user to select from the 5 dropdowns on the landing page and you will be paid the CPA. LowRateAdvisors allows users to save money on their mortgage, and other debts they may have. This is by far THE EASIEST lead form that you can possibly have. No further action from the user is required for you to be paid, just the 5 drop-downs.

 #446 1ClickDebtRelief - 3 pull downs, 1st page lead!
CPA: $4.00
Current Stats: $1.40 eCPC, 20% conversion from the click.
This debt program pays on just the first page. When the user pulls down the 3 menus and hits submit you get paid, it's that easy.

 #448 Find Romance - The BEST Performing Dating Deal!
CPA: $3.45
Current Stats : $0.60 - $0.80eCPC, 18% conversion from the click
You will be paid on GROSS leads for only the FIRST PAGE of the registration. There are NO chargebacks. This offer is converting at as much as $0.80 eCPC, whereas other dating offers have a hard time hitting $0.20 eCPC. If you have done well with dating offers in the past, you MUST run this offer. Find Romance is an offline dating service that matches real singles with one another, this is NOT an online dating site.

#426 Extended Warranty Provider CPA:   $5.50
Current Stats: 0.80 eCPC, 16% conversion from the click
Extended Warranty Provider is a VERY easy Lead Gen offer where the consumer only needs to fill out the first page of the registration to obtain a FREE Quote on extended warranty for their vehicle. This offer pays on Gross leads in Realtime

#514  Accuquote - Life Insurance Leads!   CPA: $40.00 
Current Stats: $2.25 + eCPC, 3% conversion.
 Accuquote is a Life Insurance lead generation offer with a VERY high payout. Accuquote has been yielding a HIGH effective CPC, typically in excess of $2.00. 

Banners of all sizes, mini-sites, pops, splash pages, email newsletters, animated interactive banners. 24 hour turn-around.

Contact Michael at mm@maridium.com AOL IM: maridium

Media Buying: When Enough is Enough
by Robert Seolas

When buying media, it is my opinion and experience that a successful long-term relationship with Publishers requires a great deal of service and hard work.   In order to provide the highest level of service, this may involve limiting the number of companies with whom you do business. 

In my last article I suggested ways to continue to make partnerships work.  In this article I want to talk about knowing when you have enough of the right partners to get your job done.   I believe one important factor to successful online advertising is to know when enough contacts are enough.  It is important to keep in mind how many people you can really give great service to.

For an advertiser with multiple offers and various sets of creative, a relationship of 20 significant Publishers is about right.  Of course this depends on what you advertise and what your traffic needs are.  But for me it is simply too hard to keep up with and effectively manage more than that, if I want to give my partners the time and focus that a long-term relationship needs. 

There are an estimated 200 million active email addresses in the U.S.  In the last 6 months alone, I have had contact with at least 30 recognized Publishers, each claiming to have over 30 million opt-in email addresses. After doing some basic math, we can see that every single email address should be covered at least 4 times by just 30 Publishers.  Therefore, it is safe to say that you can cover the email space completely by effectively managing 20 such relationships.  As a Media Buyer, my goal is to find a core group of the right Publishers that I can work with for many years to come, and give them each the right amount of attention to create a mutually beneficial relationship.

Finding the right group of partners not only takes care of your core needs, but also brings unexpected benefits.  One of these benefits is positive and useful feedback about your offers.  When you work closely with a key publisher, especially on a CPA basis, their constructive suggestions will help to improve your offers, making the relationship more profitable for both sides.  Suggestions about data segmentations, best mailing times, spam filters and more can improve your Publisher’s overall effectiveness with each offer.

One of the characteristics of our industry that is both a blessing and a curse is the very short-term nature of it.  It’s great because it means things are always changing.  There is always a new way to do things, a new site, offer, opportunity etc.  This is what makes the Internet an exciting place to work, and what has driven many of us to it.  On the other hand, it also means that strategies are often not well thought out, or deals are done with only the short-term gains in mind.   Sam Harrelson discussed this a few weeks ago in this newsletter.  However as you balance the group you work with, a natural bi-product is developing new strategies and opportunities to make money together, for not only a few months, but for years.  This could shorten some immediate returns, but medium and long term viability of your business and your place in the industry is strengthened.  It’s also possible that by getting a core group of key Publishers together, especially if you have been spread around to thin, to keep short-term returns through better focus.

By working with the right group of partners, together we can work to solve industry problems.  Unless you have been in Barbados for the last month, or are brand new to the online industry you know that the recent Can-Spam law and actions by The Attorney General of New York make it clear that many government officials feel it is an advertiser’s responsibility to control how their offers are marketed.  Dealing with excessive Publishers may make it more likely that your offers are presented in a way not intended.  If done so unlawfully and not remedied, our future as an Advertiser may be on the line.  A core group of trusted Publishers can reduce that likelihood, while still giving you access to the traffic you need.

You always have to look for new business and partners.  But you can’t forget who got you where you are today, or to realize that there are only so many people you can personally work with.  Depending on how many offers you have and the traffic types you need, it’s better to have a solid core than twice as many semi-partners.  In my opinion, an agency strategy is a key element to finding and hitting all the traffic you need, an issue I will deal with next time.

Robert Seolas
Vice President, Sales and Marketing,  iLeadmedia.com
robs@ileadmedia.com

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TOP OFFERS
From Top Networks

Adteractive, Inc. Top Offers:

Adteractive, Inc. offers net 15 payment terms and the most aggressive CPA and CPC pricing around. We are happy to structure retroactive performance tiers above and beyond our published rates.
 

Here are a few Adteractive Exclusives: (additional clients listed below)
 
LowRateSource.com:  (Contact for Best Rates)
- Action: 5 Drop Downs, Submit any Combination of Page 1!
- CPA:  Contact us
- Conversion:  20-30% from the click. ($1.50-$2.00+ EPC)
- Real-time reporting, no charge backs.
Note: Lowratesource offers the highest bounty and conversion for this type of mortgage offer.
Try the original 5 drop down only deal - great creative available.

Expertdebtsolutions.com: (Contact for Best Rates)
Action: 2 Drop Downs, Submit Page 1!
 - CPA:  Contact us
- Conversion:  20-30% from the click. ($1.00-$1.50+ EPC)
- Real-time reporting, no charge backs.
Note: This is the highest converting Debt deal available. Unlimited Inventory. Try it  - you will like it!

DirectEducation.net:  (Contact for Best Rates)
- Action: Submit a Lead
- CPA: contact us
- Conversion:  7-10% from the click. ($1.00-$1.50+ EPC)
- Real-time reporting, no charge backs.
Note: All major Online Universities work with DirectEducation - these brands along with a great site design make this one of the best EDU deals out there.
 
Other clients include Columbia House, Universtiy of Phoenix,  iWon, AIU, Kennedy Western, Netflix, Chase, Discover, Ameriquest and more!  All at the guaranteed highest payouts around. Come join the original Ad network and make some cash today.
 
Contact: Diego Canoso, dcanoso@adteractive.com (415) 762-2266 x121 for additional information

 
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What do you know about Active X?
by Diana Lee

Is ActiveX a better way to promote the software product and generate traffic?  Is Active X an easier and more effective way for advertisers? 

What is the Active X?  In brief, it’s a way to get results for the downloadable type of products.  ActiveX itself presents a short cut for the users to accept or decline a software product offered by the advertiser. As a short cut, it has to include all the necessary components to make the process easy to understand and legal to perform, that is why on the top of the ActiveX prompt there is a block of information that has the name of the company that offers the software product, a short description of what the product does and a link to the page that explains terms and conditions that a user must agree to before downloading the advertised product.

Once the product is downloaded, the user must have access to the uninstall feature that would safely delete the product and its components from the user’s operating system. This is very important for advertiser when creating this type of advertisement since the user satisfaction toward the product is the key to ensure that ActiveX advertisement is effective and successful. 

In order to generate a substantial amount of users with a low uninstall rate, it is ideal to create an extra step in the ActiveX advertising process and inform the user of what the product presents.. This can be done with an image or a flash creative and can be delivered via a pop up or a banner. This way the user sees the advertising offer, chooses to click on the creative and enters the landing page where the user is exposed to more information about the software product. To finalize the delivery and acquisition process, the landing page exposes an ActiveX downloadable prompt where the user makes the decision of downloading the product.

These are the two most popular ways of using an ActiveX as an on-line advertising delivery method.

Having mentioned about ActiveX’s functionality and purpose, we would like to share with you some feedbacks we have had as an advertising agency that controls inventory worth of hundreds of millions of Active X pop up impressions every month.  There are more and more advertisers who choose to advertise with us via this lucrative method of advertising. Advertisers reach better conversions and direct response from visitors simply because of the direct “question and answer” method where the user chooses to agree and download the offer instantly. 

More and more advertisers choose ActiveX as the delivery method each day, because it delivers a higher performance level than a normal pop under creative. As a result the rates that the advertisers are willing to pay increase dramatically allowing networks and agencies work with a smaller margin and place more media.

Thus, you would ask me, is there any weakness of using Active X to advertise your product?  The answer is yes.  We have seen a slightly small portion of users who cannot be reached via an ActiveX downloadable prompt, because of the absence of an actual ActiveX feature in their operating system. This can be the case with old computers or with computers using an alternative operating system other than Windows.

In conclusion, Active X is a faster and easier way for advertisers to reach out to more potential users by providing them with the choice of accepting or rejecting the offer via an ActiveX downloadable prompt. After having worked with many clients for a variety of Active X offers, we do find this way very useful and cost-efficient in promoting and generating quality downloads.

So, do you “Active X”?!?   

Diana Lee

VP of Marketing & Business Development.
Diana@icmediadirect.com
ICMediaDirect.com – Excellence in Online Advertising return to top

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TOP OFFERS
From Top Networks

  • Chella Professional - Brand New and converts better than its competitors.  Be the first to run this offer.  4 different Skin Care products formulated to protect, nourish and restore your skin.  This is the real thing. $11/$12 Retro at 100 Free Trials! 
     
  • MyPerfectCredit - CPC Credit Offer!  Now $0.30 CPC (email only, no incentivizing). Multiple offers, all in one - Debt Relief/ Credit Repair / Identity Protection. What more could you need in a credit offer?
     
  • WinHomeLoan -  Now exclusive to eMM and with levels and higher CPA - $12 gross on users that request a quote and $0.50 on any that just enter sweeps - great eCPM's as a result! Unique, fresh offer - combined sweeps & mortgage quotes - consumers can Win a Home Loan by submitting 1-page & 12 fields. Conversions to click average about 20%.
     
  • CashAnyday  - Another eMarketMakers EXCLUSIVE - pays $6.25 on this brand new, short, 1-page form for Cash Advance.  Awesome conversions, no scrub.
     
  • 123Inkjet  - Formerly available on Azoogle, NOW EXCLUSIVE to eMarketMakers! 123inkjets offers up to 75% off retail prices, FREE shipping on most orders and great monthly gifts with purchases!  We pay on any purchase! $11 CPA.  Converts at about 4% Conversions per Clicks.

 
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Changing Your Email Marketing Practices to Comply with the CAN-SPAM Act
by Rebecca Richards

On December 8, 2003, Congress passed the "Controlling the Assault of Non-Solicited Pornography and Marketing Act" -- otherwise known as the "CAN-SPAM Act of 2003" -- and eight later, President Bush signed it into law. CAN-SPAM went into effect January 1, 2004, largely preempting the 37 existing state laws regulating spam.

CAN-SPAM will be enforced by the Federal Trade Commission (FTC) and other federal regulatory agencies, state attorneys general, and Internet access providers. Below is an overview of the provision of this new, wide-sweeping act.

Who does CAN-SPAM affect?

CAN-SPAM applies to any commercial entity sending commercial email, which is defined as an email message whose primary purpose is the commercial advertisement or promotion of a commercial product or service. Exempted from this definition are transactional or relationship messages, such as email messages facilitating, completing, or confirming a transaction; messages providing specified types of information (such as account status) with respect to a product or service used or purchased by the recipient; messages providing information directly related to a current employment relationship or benefit plan; or messages delivering goods or services that are included in the terms of a previous transaction.

What do you have to do to comply with the act?

CAN-SPAM requires companies sending commercial emails to take the following steps:

Collection and use of email addresses:

  • If a company is planning to share an individual's email address with third parties, it must give recipients clear and conspicuous notice.

For email being sent:

  • A commercial email may not have a false or misleading subject header.
  • It must have a means of opting out of future communications.
  • It must include the sender's postal address.
  • If the recipient did not provide prior consent to receive commercial emails from the sender, the message must include an indication in the email that the message is an advertisement.

Once email has been sent:

  • If a recipient opts out of future communication, his or her request must be honored within 10 business days.
  • The return email address or other Internet-based mechanism for opting out must function for 30 days after the email has been sent.
  • If a sender uses a menu listing which types of email messages recipients may choose to unsubscribe from, the recipient must be given the option to receive no commercial email messages whatsoever.
  • Once a recipient has opted out of receiving future commercial emails from the sender, his or her email address may not be sold, shared, or rented. The sender may not email the recipient again until the recipient consents to receive emails from the sender.

What constitutes a violation of CAN-SPAM?

Violations include the following:

  • Including materially false or misleading information in the header of the email address or in the subject line
  • Not following the requirements for notice and opt out
  • Emailing or sharing an email address 10 business days after a user has opted out

In addition, certain actions are considered "aggravated violations" that could lead to additional fines:

  • Dictionary attacks and harvesting of email addresses
  • Automated creation of multiple email accounts
  • Relay or retransmission of email messages through unauthorized access

Those found in violation can receive fines and imprisonment for between one and five years. Fines can be tripled for multiple aggravated violations.

How does my company decrease our exposure to violations?

Companies that have implemented reasonable practices and procedures designed to effectively prevent violations with due care may have their fines reduced. Companies will need to draft implementation programs and train employees if they wish to take advantage of this provision.

Other provisions of CAN-SPAM

The FTC, in conjunction with state attorneys general, will be working to draft specific provisions for adult content. In the coming months, the FTC will also be promulgating regulations on several provisions of the bill and implementing the act. In addition, the FTC will be doing a study on the concept of creating a nationwide "Do Not Email" list, and has plans to promulgate rules for wireless email.

TRUSTe encourages anyone affected by CAN-SPAM to obtain the advice of their legal counsel. You can read the full text of the act here.

Rebecca Richards is director of policy and compliance at TRUSTe. She can be reached at rrichards@truste.org.

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TOP OFFERS
From Top Networks

  • Degreematch - $4.00 CPL: DM Exclusive, this campaign pays on the First Page, 7-8 fields, No Scrubs!
     
  • Net Money Wizard - $10.00 CPL: Accepts leads from all 50 states, accepts home purchase leads that others don't, which account for about 40% of all conversions, no chargebacks! You will get paid on anybody that comes in and fills out the form. 18%-22% click to conversion.
     
  • NMW Cash Advance - $5.60 CPL: Short, one-step form - No chargebacks!  Over 20% click to conversion.  This is a high-volume, fast-growing market!
     
  • Robert G. Allen - $40 CPA - This offer features the advice of the very well known Robert G. Allen. It has been converting around 1.3%. This is a high payout, and ECPM's are great! Cost to end user is $39.95.
     
  • Healthbenefitsclub - 43 million people in the United States do not have health insurance.  A low cost alternative to the high cost of health insurance.  Cost per lead program that is seeing solid conversion rates.  Offer appeals to all demos.  Can be used as a great supplement to people that have insurance or as a stand alone product for people that have no coverage. 

Net 10 Payment Terms
Contact: Dave Paynter, dave@digitalmoses.com  201.394.6191 for additional information
Don't miss out! Get Back Issues of The Confidential here

Digital Thoughts: Rising Barriers
by Sam Harrelson

The short history of direct online email marketing has shown an incredible speed of maturity for an industry.  Stories of rags-to-riches basement warriors who made millions using just their home pc were common tales in the late 90’s and early ’00.  Then, the bubble burst and legitimization became marketable.  CPM’s dropped and issues like spam and liability rose to the forefront of the industry’s presence.  Now, we are on the cusp of the third age of email marketing.  In this time, we will see legitimacy winning out and CPM’s returning to their anti-diluvian sizes of a dollar and higher.  However, the basement warrior of the past will be replaced by an agency who understands the complex algorithms and situational problems that continually face the email marketer.  Skills, talent and resources will command dominance and assure the survivors of the dot-com boom that they will be the gatekeepers of the industry to come.

Commonly, we speak of our children growing up faster than in the past or technology increasing its output and efficiency exponentially every few months.  With the advent of the internet age, even our ability to communicate has dramatically sped up with email and now instant messaging.  In the post-modern 21st century, it seems as if life in America and the Western World is moving at a break-neck speed.  Our industry has been no stranger to a fast pace.  Gutenberg formalized his ideas and models of the printing press in 1452.  With the Protestant Reformation in the 1550’s, printing began to take off in popularity, and finally by the mid 1750’s the printing press industry had established a foothold in Europe (and America, aiding the cause of the American Revolution), allowing for pamphlets and books to be printed cheaply and easily.   

Three hundred years seems an astounding amount of time for any industry to take off in our post-modern world of hustle and speed.  Our own industry might have had its origins when that first commercial message was delivered to the ARPANET/Internet by an Arizona law firm and the first banner ad appeared (for Zima and AT&T) in 1994 and well before that when scientists laid the technological spine for the beast that was to become the “Internet.”  However, in just 10 years from the first commercial email and banner ad, our industry has seen a period of growth, boom time, implosion, collapse and now a steady expansion into a period of legitimatization and stabilization.  Our industry’s universe is not on a linear path from beginning to end, but seems to be on a greatly accelerated curve of natural progressions that all industries take.  In our case, however, this growth is moving at an incredible amount of speed.

In the late 90’s, anyone with an internet connection and a computer could make money from email marketing.  The scenario and application was fairly simple.  Many of us in the industry got our start that way.  Newsletters and capital investment flooded the market and everyone was taking advantage of the high CPM’s, the responsive traffic, the quality leads and the customer return value. 

After the boom, we entered the period that we are in at the present.  CPM’s have fallen off.  First dozens of states and now the federal government have become involved in the issue of commercial email marketing.  Many advertisers and marketing directors complain of the quality of leads that online direct marketing produces.  Solutions are abundant, yet none of them seem satisfactory.  Instead of coming together, our industry remains fragmented and vested in the self interest of individual parties involved.  In the past it seemed as if anyone with a small amount of intelligence and a server could make money.  In the industry, we speak of a return to these “good old days” of a few years ago and already have a romantic ideal of that basement warrior.  The present will continue to be a mostly uncomfortable time for the industry as we find our footing and allow the sort of growth needed for long term stabilization.   

In the future, one thing is clear.  The basement-warrior of the past will disappear.  As costs of mailing, resources needed to mail, knowledge of laws and techniques, contacts required and the machinery involved all become more intricate, an every-person figure will not be able to operate and be successful within the scope of email marketing.  The barriers have been rising for years now, and that increase in resources needed will only grow exponentially.  For a large part, that is already a pressing reality.  It is a sign of maturation within an industry, and it clearly points to the establishment and entrenchment of agencies that have the money, expertise and know-how to perform successful email marketing.   

The good news in all of this is that the near future for the successful email marketers who weather the storms of the present is very bright.  They will be the gate-keepers and the watchers who will set the standard for email marketing and reap the coming high profit CPM’s.  Long term benefits after this “skinny-cow” period of uncertainty and shake-up will be very advantageous to the agencies who survive and thrive.  It will not be a return to the “good old days” of the late 90’s, but it will be the establishment of a legitimate and stabilized industry providing quality service to advertiser and consumer.  It’s a matter of economics, but it’s also a matter of great maturity to see that our industry has come so far in the last decade.  Here’s to another amazing ten years.  

 Sam Harrelson is co-editor of the Digital Moses Confidential.  Please send any comments or questions to sam@digitalmoses.com

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TOP OFFERS
From Top Networks

  • Hot For Valentine's Day: Universal Star Council   PAYOUT: $23 CPA Network conversion above 7% with an eCPC of $1.61!  'Name A Star' at www.yourstar.com, a very successful promotion over the holidays, YourStar is back for Valentine's Day with new creatives and higher conversions. Packages start at $39.95 and include Free Shipping, a donation to a Children's Charity, choice of constellation and more. Shipping available to 20+ countries. Orders accepted and guaranteed for Valentine's Day until February 12th.
     

  • Low Rate Finders   Exclusive!  PAYOUT: $7.50 CPA Network conversion close to $2 eCPC!
    Brand new offer from LynxTrack!   Everyone needs a little extra money around tax time --give your members a terrific bargain with this chance to save on mortgage and other debts. We only require 5 first-page dropdowns to pay you, so this converts extremely well!

     

  • Free 2-Night/3-Day Vacation Survey PAYOUT: $1:10 CPA Updated conversion rate of 12-18%!
    Take a short survey and receive a FREE 2-Night/3-Day Vacation voucher! One of the top performers run to internal lists, now with an even better conversion rates!

  • National Auto Warranty: Exclusive!  Payout:  $5.75 CPA Steadiest performer on the network, always consistent eCPC above $1.40!  National Auto Warranty is one of the leading online automotive plan programs available.   Very simple lead generation form, pays on gross leads, first page only! 

  • FREECDSUPERSTORE: Quicken 2001 Deluxe – FREE! Exclusive!  Payout: 30% Rev Share BRAND NEW: Expect numbers above $2 eCPC as we close in on Tax Time! Quicken is the standard for home finance, and this is the best Quicken offer available.   Great creative and high conversions!

 

Contacts:

Doug Walker  310.861.8788  doug@hydragroup.com  AIM: Camden110

Scott Steele  310.861.8788  scott@hydragroup.com  AIM: Production71

Zac Brandenberg  310.861.8788  zac@hydragroup.com  AIM: zzllbb

 

copyright © Digital Moses
The articles and opinions expressed within are those of industry professionals and do not necessarily represent those of Digital Moses LLC