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Latest From Digital Moses Confidential

Facebook: The Top Social Channel for 85% of Ad Agencies
According to a new STRATA quarterly survey of ad agencies, Facebook is far and away the leading social media channel, followed by YouTube and Twitter. Social as a category is right behind online display. Overall, STRATA’s survey found that 64 percent of... More...

The Week in Review
Headlines from the industry.
To receive daily updates please visit the Digital Moses fan page More...

Social Networking Properties Get Heavy Engagement on Smartphones, With Facebook Leading the Way
With the launch of its Mobile Metrix 2.0, comScore shared some data regarding mobile media usage across apps and mobile browsing. Among the key findings is that more than 80 percent of time spent with mobile media happens via apps. More...

Android: 48.5% of the U.S. Smartphone Market
According to Nielsen, Android OS had nearly half of the U.S. smartphone OS market in the first quarter of 2012. Google Android OS claimed 48.5 percent of smartphone owners in the first quarter, followed by Apple iOS with 32.0 percent and RIM BlackBerry with 11.6... More...

Facebook Is the Most Popular Social Login Option in Q1 2012
According to Janrain, Facebook leads the way when it came to social login in the first quarter of 2012. When it came to social sharing, Facebook and Twitter were the clear leaders, though Yahoo!, LinkedIn and MySpace catered to niche audiences. More...

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